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Why Toll-Free Audio Is a Win-Win for You and Your Audience
Fun new speed-dating study result: Nearly half of women decide whether a date has the potential to become a partner within the first 30 seconds of meeting them. The men who failed to bring their A game...
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Business Fitness Leaves Inefficiency Behind with GoToWebinar
Is Business Fitness, the specialty consultancy loaning its expertise to the small businesses and accounting firms of Australia, made up of a bunch of Michael Jackson fans? We don’t them well enough to...
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3 Reasons to Hit “Record” (and 3 Tips for Better Recordings)
As a devotee of handwritten notes, I’ve had quite a bit of experience flipping through my legal pad only to wonder, “Is that a sentence? What word could that possibly have been?” Life may be a little...
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3 Ways Work Has Changed and What We Should Do About It
The world of work is changing on many fronts. There are new technologies, new forms of organization and new forms of commerce. We have much greater mobility, more places to work and an increasing...
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Webinar Marketing Results You Won’t Believe
Content marketing experts tout webinars for a lot of reasons, including: Richer data on attendees Bigger market reach Lower marketing costs Easy repurposing of webinar content into other formats That’s...
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Tips from Citrix Sales Reps for Video Meeting Sales Success
In a recent survey of Citrix salespeople, 100 percent of salespeople said their sales meetings improved from using video conferencing in place of the phone or screen sharing alone. “Face-to-face...
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Innovation: Great Alone, But Better Together
Have you heard of the multiple discovery hypothesis? It suggests that many discoveries, or basically just really good ideas, occur simultaneously by people working independently of each other. Think of...
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Two Citrix Solutions. One Happy Law Firm.
CritelliLaw has been a tech-savvy law firm since its inception in 1967. The boutique firm continues to leverage the latest technology to level the courtroom floor as they take on bigger players....
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Face Time: 4 Ways to Make an Impression while Working from Home
A year after the Great Recession reared its ugly head, my biggest account of nearly three years terminated our contract. At the time, I was the head of news, principal feature writer and...
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Using Social Media to Promote Your Webinars
Social media has transformed the way we get and give information. Want to publish something to the public? No longer do you need to visit the editor in the corner office. No longer do you need to run...
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The Pros & Cons of Supplementing Your Team with Freelance Workers
At some point, it’s going to happen: there’s going to be a portion of your project that no one on your team is equipped to handle. Unless you add some help, you’re at an impasse. Now comes an important...
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